Owners Mindset
March 27, 2025

Building Business—and Bonds—with Family

Our focus was simple: reinvest every dollar into the business until we see enough growth to bring new products to market.

Building Business—and Bonds—with Family

Building Business—and Bonds—with Family

Lesson: Starting a Family Venture

I never thought I'd go into business with my wife, Amy. But here we are, packaging orders for REBEL JUNE from our home, alongside our kids. It all began when Kelly Shuman and I launched this tattoo aftercare brand. Our focus was simple: reinvest every dollar into the business until we see enough growth to bring new products to market.

Insight: Scrappiness Fuels Connection

While we've grown enough to tap into Amazon’s fulfillment services, the bulk of our orders still ship out from my home. This might sound hectic—and it is—but there’s a certain thrill in building something alongside the people you love. It strengthens relationships in ways you can’t imagine. Plus, we’re one step closer to all of us getting matching tattoos!

Action Item: Explore “The Balm”

If you’re a tattoo enthusiast—or know someone who is—check out our signature aftercare product, “The Balm,” at Rebel June. It’s packaged lovingly by my family, and we’d be thrilled to hear your feedback.